Hamillroad Software Appoints Carl Brock as Senior Application Specialist

Hamillroad Software Appoints Carl Brock as Senior Application Specialist

Daniel Badea Bellissima, Company

Hamillroad Software Appoints Carl Brock as Senior Application Specialist

Caption: Carl Brock, Senior Application Specialist Hamillroad

22 February 2021

CAMBRIDGE, UNITED KINGDOM – UK-based prepress company Hamillroad Software has today announced Carl Brock’s appointment as Senior Application Specialist.

Brock brings a wealth of knowledge gained from over 25 years of working in the flexo industry. Starting his career as a plate-maker, Brock has worked in multiple companies and enjoyed great success in senior roles across many different flexo packaging disciplines. Brock has more recently worked as a consultant for Catapult, a rapidly growing narrow web integrated converter start-up based in the US.

Carl will assist new customers with their onboarding process for Bellissima DMS, ensuring they have a seamless start with their existing workflows and process. Once this is complete, Carl will continue to provide vital ongoing support and assist in driving improvements to Bellissima in terms of integration, ease of use, and application to flexo.

Following a successful year of growth in 2020, Hamillroad has significantly increased its customer-focused team and is set to appoint additional roles later this year.

Hamillroad CEO Andy Cave commented on the appointment; “Helping our customers use our products effectively is paramount to us. We pride ourselves on the excellent level of service and support we provide to customers as we recognize that it helps them to grow their business and that of the printers using the technology.”

“Carl brings a huge amount of experience working in flexo and understands the processes first hand, especially having worked with Bellissima, and will be a great asset as we help our customers satisfy the interest we see from printers and brands.”

Commenting on his new position, Carl said, “Having worked at various levels of the flexo print industry, I understand the challenges often faced by customers. When introducing new products into the workflow, like Bellissima, I can confidently provide them with the necessary support to successfully make that transition. Having experienced the benefits of Hamillroad’s technology from a customer’s perspective, I’m excited to now assist with deploying Bellissima to customers worldwide.”


About Hamillroad Software
Hamillroad Software is a global supplier of software solutions for the prepress industry. Hamillroad solutions help customers save time and money during all stages of the printing process while also improving the final printed image fidelity.

Hamillroad Software specializes in Digitally Modulated Screening, which provides unparalleled screening technology for Lithographic (Auraia DMS) and Flexographic (Bellissima DMS) printing.

Hamillroad Software has its headquarters in Cambridge, UK, and partners with resellers and OEMs worldwide to distribute and sell their solutions. For more information on Hamillroad and their products, please visit their website at www.hamillroad.com

©2021 Hamillroad Software Limited. All rights reserved. All brand names are the property of their respective owners and may or may not be trademarked.

Media Contact:

Danielle Kinsella
Marketing Director
Hamillroad Software Limited
E: danielle.kinsella@hamillroad.com