BOBST Announced as first Bellissima DMS Press Manufacturer Partner (PMP)

Daniel Badea Bellissima, Hamillroad Timeline

BOBST Announced as first Bellissima DMS Press Manufacturer Partner (PMP)

17 April 2019

CAMBRIDGE, UNITED KINGDOM BOBST, one of the world’s leading suppliers of equipment and services to packaging and label manufacturers, has been chosen as the first Bellissima DMS Press Manufacturer Partner (PMP).

BOBST will demonstrate the incredible results which are possible when using Bellissima on their presses. They will also support the Bellissima Technology and Trade Shop Partners by engaging in collaborative marketing activities to increase awareness of this multi-award-winning technology.

As part of their commitment to helping their customers achieve excellence in process performance, BOBST will provide live demonstrations of Bellissima DMS at forthcoming events and at open houses.

Matteo Cardinotti, Managing Director of BOBST Firenze said: “BOBST is cooperating with leading partners, within our ECG Center of Excellence program in Bielefeld, Germany, and Florence, Italy. During the tests, Bellissima has shown us new access to “easy” flexo printing with extremely high quality.”

Hamillroad Software’s multi-award winning Bellissima Digitally Modulated Screening (DMS) technology for flexo received the prestigious 2018 Technical Innovation Award from the US Flexographic Technical Association (FTA), and more recently the Award for Innovation at the 2018 Label Awards, a Technical Innovation Award from the Future of Flexo Forum/Consortium, and the 2018 FlexoTech Innovation Award.

Nick Harvey, Technical Director at Apex Global Group of Companies, exclusive Distributor of Bellissima DMS, comments: “The benefits that Bellissima screening technology brings to the industry are game-changing. We’re looking forward to revolutionizing the flexo process further; in BOBST, a company Apex have worked with for many years, we have an innovative partner who will enable Bellissima DMS to evolve across all printing formats. BOBST’s desire to innovate and explore what is possible using our combined ‘best-in-class’ technologies will ensure the partnership is dynamic and effective. This partnership makes for truly exciting times ahead in the world of flexo”.

The Partner Program aims to establish mutually beneficial relationships with providers of complementary products in the printing and graphic arts industries. The first of the programs to launch is the Bellissima DMS Press Manufacturer Partner (PMP) program, which is managed by Apex International, the global distributor of Bellissima DMS.

Bellissima DMS

Bellissima DMS is Hamillroad Software’s multi-award winning flexo screening technology. Using Bellissima, customers can produce high-quality prints equivalent to 350-450 lpi, achieve fades to zero (enabled by printed highlight dots as low as 1.0% and shadow dots up to 99.5%) and avoid color shifts on misregistration thanks to its patented dot algorithm. The screening enables the easy adoption of fixed palette / extended gamut printing and delivers moiré free prints and smooth flat tints.

Bellissima significantly reduces typical press problems including bounce, barring, and slur. Printers can also realize significant ink savings which can be augmented by GCR based software, improving the efficiency of press rooms and utilizing existing printing press equipment.

Register your interest in Bellissima DMS

Phase One sales of Bellissima DMS includes trade shops, converters, and flexographic printers.

To learn more about the benefits of Bellissima DMS, please visit

Image caption: Matteo Cardinotti, Managing Director of BOBST Firenze


About Aniken Graphics International
Aniken Graphics International is a joint venture between Apex International, a global anilox and metering solutions provider, and Hamillroad Software Limited, a UK based software company specializing in pre-press solutions. The joint venture has been created to bring Bellissima Digitally Modulated Screening into the mainstream flexographic market.

About Apex
Apex International is a global leader of anilox, glue set, and metering products and print maintenance solutions. With 5 production facilities on 4 continents, a strong portfolio of clients in over 80 countries and a high-performance continuous improvement culture, Apex’s value proposition is founded on developing solutions to satisfy the complex challenges our customers face every day.

About Hamillroad
Hamillroad Software is a global supplier of software solutions for the prepress industry. Hamillroad solutions help customers save time and money during all stages of the printing process while also improving the final printed image fidelity.
Hamillroad Software specializes in Digitally Modulated Screening which provides unparalleled screening technology for Lithographic (Auraia DMS) and Flexographic (Bellissima DMS) printing.
The FirstPROOF solution allows users to simulate errors which may occur on press before plates are made. It helps users save valuable time and money during the pre-press process.
In addition, their Lightning Plugins work with the Harlequin RIP to improve the output speed of TIFF, PDF or LEN files by up to 4-10x or more, making the prepress screening (RIP output) process faster and more efficient.
Hamillroad Software has its headquarters in Cambridge, UK and partners with resellers and OEMs worldwide to distribute and sell their solutions. For more information on Hamillroad and their products, please visit their website at

We are one of the world’s leading suppliers of equipment and services to packaging and label manufacturers in the folding carton, corrugated board and flexible materials industries.

Founded in 1890 by Joseph Bobst in Lausanne, Switzerland, BOBST has a presence in more than 50 countries, runs 14 production facilities in 8 countries and employs close to 5 400 people around the world. The firm recorded a consolidated turnover of CHF 1 529 million for the year ended December 31st, 2017.


©2019 Aniken Graphics International LLP. All rights reserved. All brand names are the property of their respective owners and may or may not be trade-marked.


Media Contact:

Danielle Kinsella
Marketing Director
Hamillroad Software Limited
T: +44 (0)1223 257953